Freedom of design in terms of shapes and themes
customized air fresheners, coordinated themed sets, air fresheners for campaign visual identity
Graphic designers can take advantage of Sentorette's extensive library of shapes (over 200 ready-made models, plus custom shapes) to create collections consistent with the visual identity of the brand or campaign. Coordinated thematic sets (for product lines, targets, seasons, or event formats) allow you to work on a series of different but recognizable subjects, integrating the scent diffusers into the overall visual system without repeating the technical concepts already present in the shapes/essences pages.
Strict alignment with the brand book
brand book on air fresheners, palettes and fonts on gadgets, QR codes and promo codes on air fresheners
Double-sided printing allows you to faithfully apply color palettes, institutional fonts, patterns, icons, and claims defined in the brand book. QR codes, hashtags, short URLs, or trackable discount codes can be integrated into the layout, so that the diffuser becomes a medium consistent with advertising, packaging, and digital materials, without overlapping with the general descriptions on the website.
Integration with media plan and digital channels
integration of air fresheners and media plan, link to landing page and contest, air fresheners in digital marketing
For marketing departments and agencies, the air freshener becomes an operational part of the media mix: it can link to event landing pages, registration pages, social contests, or lead forms, expanding the reach of campaigns. In this way, the physical gadget in the car works in synergy with online campaigns, emails, social media, and advertising, generating measurable traffic and giving concrete value to the creativity applied to personalized car air fresheners.
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