In B2B, personalized car air fresheners become a tool for ongoing relationships: they are not just a gift, but a daily reminder of the brand in the car. Thanks to the long-lasting scents and intensity options offered by Sentorette, the brand remains present for weeks, supporting customer loyalty without the need for constant media campaigns.

Agencies can design schedules for periodic delivery of air fresheners (quarterly, half-yearly, yearly) to key customers of their brands. Each new shipment renews the fragrance in the car and symbolically renews the relationship, transforming the air freshener into a sensory "loyalty card" that keeps the contact alive over time.

When the scent fades, the need for a new diffuser becomes a natural excuse to reactivate dialogue with the customer. Agencies can develop refill mechanisms (reorder promotions, seasonal bundles, annual packages) that link the renewal of the gadget to new commercial proposals, cross-selling, or service updates.

Air fresheners with seasonal graphics and fragrances (winter, summer, special occasions) allow you to make a significant reappearance in customers' cars at key times of the year. These sensory campaigns, planned by the agency, consolidate the relationship with a touch of novelty in each mailing, without repeating the same message over and over again.

For fleets, dealerships, brokers, insurance companies, and business partners, air fresheners can be included in ongoing supply programs linked to volumes, targets, or years of collaboration. The agency sets thresholds (e.g., renewal of air freshener kits for every X cars delivered or at the end of the year), transforming the gadget into a structured benefit rather than an occasional gift.

Air fresheners combine three key elements for loyalty: everyday usefulness, sensory pleasure, and strong brand presence (logo, payoff, contacts). This mix ensures that the gadget is not put aside but used over time, generating recurring contact that strengthens the relationship and increases the likelihood of renewals and reorders.

Agencies can create turnkey loyalty formats based on Sentorette air fresheners: graphic templates, mailing cycles, seasonal offers, bundles for different sectors (insurance, automotive, services). In this way, the air freshener becomes a stable asset in the agency's portfolio, easily adaptable to multiple clients without repeating the same content or overlapping with other sections of the website.